
What if there was a machine that used sophisticated technology to hack your brain and control your thoughts?
Welcome to the current reality. There’s a field called “neuromarketing,” designed to develop commercial marketing strategies around the physiological and neural signals of consumers in response to product stimuli. Its end goal? To crack the code of customers’ motivations, preferences, and decisions.
So what can we do about it?
Check out the full article here on Medium.
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